Inspired by Etsy
The sun is out and the trends for spring and summer are in! MIDImalism is setting the tone for the coming months – where statement pieces meet everyday ease, and personal style feels more natural than ever. Whether you’re embracing playful coquette chaos or making waves with fresh takes on nautical-inspired pieces, this season is all about embracing creativity in a way that’s both intentional and unapologetically you.
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Whether you’re looking to launch a new product inspired by the changing seasons or want to optimise for key shopping occasions, this report has everything you need to get started.
Decor, style, and gifting trends
Literary girl: Paging all romantics, bookworms, and daydreamers – the literary revival is officially here!
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Island luxe: Fuelled by the latest cultural moments like binge-worthy resort dramas and island-inspired chart-toppers, Island Luxe is bringing travel energy to the forefront this season. Also known as Resortcore or Tourist-Chic, this trend is all about making an intentional statement (looking at you, midimalism!)– whether you’re lounging poolside or just manifesting it. Breezy linens, pops of fruit inspired jewellery, and natural textures like raffia serve up that sun-kissed glamour with a touch of beachside indulgence. And with travel accessories ranking as a top search term on Urbiana this year*, it’s clear that everyone is in their jetsetting era.
- Fruit necklaces searches have skyrocketed nearly 500%
- Raffia bags searches have more than quadrupled
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Galactic metallic: As space travel and sci-fi aesthetics shape culture, fashion and design are following suit, bringing us straight into a new era of cosmic cool. Galactic Metallic is a futuristic evolution of last season’s chrome craze, bringing with it liquid silver that shimmers like a meteor shower, holographic textures straight out of a sci-fi dream, and reflective fabrics that make you look like you just stepped off a spaceship. But it’s not just about the shine – deep blue pieces channel the mystery of the night sky, while zodiac jewellery soars in popularity, with searches up 400% – letting buyers wear their star sign like a badge of honour.
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Maritime living: Forget crisp yacht-club whites – Maritime Living is all about embracing the raw, untamed spirit of the sea. Inspired by the real-deal fishermen and seafarers, this trend brings a rugged edge to classic coastal style. Sardine motifs, shell bags, and rain boots add a salty, lived-in feel, while sea glass accents and handcrafted details bring ocean-inspired tranquillity to interiors. And while stripes are an undeniable summer wardrobe staple, they’re making major waves in home decor too, with sales for striped items up double digits across rugs, linens, and wall art. The result? A look that’s effortlessly cool, unfussy, and steeped in timeless, rugged coastal charm.
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